Participation of Belarusian universities in international educational exhibitions as a factor in increasing the efficiency of ed

Andrey Kalinin, post-graduate student, National Institute for Higher Education.
Summary.
The author provides the guidelines to universities for more effective participation in international exhibitions. Currently, the export of educational services is considered as one of the priority areas for the higher education institutions development in the Republic of Belarus, since the Belarusian educational services market in the last decade has decreased in number. Yet attracting foreign citizens to Belarusian universities is an additional funding source for the national economy.
Key words: export of educational services, foreign students, educational exhibitions.
References.
1. Natsional'nyy reestr pravovykh aktov Respubliki Belarus. – 2007. – N 1/8668 // http://pravo.by/document/?guid=3961&p0=P00700003. In Russian
2. Mezhdunarodnaya deyatel'nost' uchrezhdeniy vysshego obrazovaniya: 2017 // http://studyin.edu.by/. In Russian
3. Kalinin, A.V. Marketingovye kanaly privlecheniya inostrannykh studentov v Respubliku Belarus / A. V. Kalinin // Sotsial'no-gumanitarnye znaniya: materialy 15-y respublikanskoy nauchnoy konferentsii molodykh uchenykh i aspirantov, Minsk, 29 noyab. 2018 g. / Resp. inst. vyssh. shk. – Minsk, 2018. – P. 131–132. In Russian